“It is not by muscle, speed, or physical dexterity that great things are achieved, but by reflection, force of character, and judgment.” - Cicero 


It’s my favorite time of the year. Yeah, business gets slower but it’s damn good gelato making season. Feel it with me. Think of the crisp morning air, the falling leaves, the birds singing, and the rustling of the squirrels sorting around for prime acorns. It’s life at its fullest before the deep sleep and rebirth. And the food gets heavy. Put me in front of a bowl of venison goulash and Tarte Tatin and I’m a happy man. 

Apples, pears, and pumpkins are heavy on my mind. But there’s also cranberries, persimmons, and pomegranates. I hope to make one of my favorite flavors soon: rice pudding ice cream with caramelized apples. There’s a bias clearly, but I’ve never had such a decadent, simple, and hit-your-gut flavor such as that. Sometimes I think I opened this business not because I wanted to make money, but because I was sick and tired of all the shitty ice cream, gelato, and sorbet out there. I love it all too much to leave it in the hands of a bunch of wankers.

I’m mostly a classical type despite occasionally making flavors such as Avocado Coconut or Breakfast At A Jersey Diner. Our Milky Darkness using chocolate made in Switzerland is a prime example. It tastes like where home is and no milkshake with pretzels or donkey balls hanging off the side will ever trump a properly made chocolate. Isn’t life supposed to be simple and bittersweet not awash in cheap accessories? I wish more people could see Gelato through my eyes. 

Autumn manifests all these feelings and experiences. We hope to see you at the store during these cool nights before we close for what is likely going to be a very cold Jersey winter. 

Alex Saneski